Brand Cards
Meet the brand card. In its default view you'll see the mission statement, the company's sector, and two small but important elements: Mission Themes and a Verification Checkmark.
Mission Themes
Themes are plain-language tags that describe the intent behind a mission, like Inspiration, Innovation or both.
Each mission carries up to three, chosen from our schema of 33 themes.
Verification Checkmarks
Two Checks = Official. Explicitly labeled as a company's mission statement.
One Check = Attributed. A credible equivalent, such as a primary goal or CEO quote.
No Check = Unverified. Not yet fully verified.
Brand Cards — Expanded
Click any card to expand it and view a description, HQ country, founding year, company size, and a link to the profile page.
Profile pages also contain a link to the company's website.
Filters & Collections
Filter by sector, ownership type, stage or employee count. Use Themes to find missions that share a common intent across sectors.
Explore our trending and noteworthy collections to be inspired.
Mission statements behind the world's boldest brands
A curated database. Browse by sector, stage and mission intent.
Synthesia enables businesses to produce videos in multiple languages efficiently as an AI-powered video creation platform.
Headquartered in:
United Kingdom
Year founded:
2017
Private
Scale-up
201–500
employees
5
- No items found.
Wellhub is a corporate wellness platform connecting employees to global fitness studios mental health and wellness partners.
Headquartered in:
United States
Year founded:
2012
Private
Scale-up
1,001–5,000
employees
5
- No items found.
Bloomreach provides product discovery search and personalization for retailers as an e-commerce experience platform.
Headquartered in:
United States
Year founded:
2009
Private
Established
501–1,000
employees
5
- No items found.
World Vision provides emergency relief development and advocacy for vulnerable children as an international humanitarian organization.
Headquartered in:
United States
Year founded:
1950
Nonprofit / Charity
Enterprise
10,001+
employees
5
- No items found.
Cotality provides tools for faster smarter people-centric real estate operations as a property industry technology platform.
Headquartered in:
United States
Year founded:
2024
Private
Start-up
51–200
employees
5
- No items found.
Turnitin is a plagiarism detection and academic integrity software platform used by educational institutions worldwide.
Headquartered in:
United States
Year founded:
1996
Private
Established
501–1,000
employees
5
- No items found.
Box provides cloud content management collaboration and secure file sharing platform services.
Headquartered in:
United States
Year founded:
2005
Public
Established
1,001–5,000
employees
5
- No items found.
SAS develops analytics and artificial intelligence software for data analysis and reporting.
Headquartered in:
United States
Year founded:
1976
Private
Enterprise
10,001+
employees
5
- No items found.
Nestlé manufactures packaged foods and drinks as a multinational food and beverage manufacturer.
Headquartered in:
Switzerland
Year founded:
1866
Public
Enterprise
10,001+
employees
5
- No items found.
Thought Machine provides cloud-native core banking and payments technology platform for financial institutions.
Headquartered in:
United Kingdom
Year founded:
2014
Private
Scale-up
501–1,000
employees
5
- No items found.
US Air Force is a military branch providing air defense combat and space operations.
Headquartered in:
United States
Year founded:
1947
Government
Enterprise
10,001+
employees
5
Defence
Samsara is an IoT platform providing telematics and connected operations cloud solutions for physical businesses.
Headquartered in:
United States
Year founded:
2015
Public
Scale-up
1,001–5,000
employees
5
- No items found.
PlayStation is a video game console manufacturer and digital entertainment division of Sony Corporation.
Headquartered in:
United States
Year founded:
1993
Public
Enterprise
5,001–10,000
employees
5
- No items found.
Puma is an athletic apparel and footwear manufacturer for sports and lifestyle.
Headquartered in:
Germany
Year founded:
1948
Public
Enterprise
10,001+
employees
5
- No items found.
Fractal provides decision-making and business solutions as an enterprise AI and data analytics company.
Headquartered in:
United States
Year founded:
2000
Private
Established
1,001–5,000
employees
5
- No items found.
World Bank is an international development bank providing financing and knowledge for poverty reduction.
Headquartered in:
United States
Year founded:
1944
Nonprofit / Charity
Enterprise
10,001+
employees
5
- No items found.
Zego Insurance is a UK-based motor insurance provider offering affordable car van and delivery insurance.
Headquartered in:
United Kingdom
Year founded:
2016
Private
Scale-up
201–500
employees
5
- No items found.
Autodesk provides design engineering and entertainment solutions as a software company.
Headquartered in:
United States
Year founded:
1982
Public
Enterprise
10,001+
employees
5
S&P 500
Volvo Group is a manufacturer of trucks buses construction equipment and industrial engines worldwide.
Headquartered in:
Sweden
Year founded:
1927
Public
Enterprise
10,001+
employees
5
- No items found.
Sony Pictures produces motion pictures and television programming as a film and television studio division of Sony.
Headquartered in:
United States
Year founded:
1912
Private
Established
5,001–10,000
employees
4
- No items found.
Lockheed Martin produces military aircraft systems missiles and security technologies as an aerospace and defense contractor.
Headquartered in:
United States
Year founded:
1912
Public
Enterprise
10,001+
employees
3
- No items found.
Stanley Black & Decker is a manufacturer of tools hardware and security products for professional construction and consumer markets.
Headquartered in:
United States
Year founded:
1843
Public
Enterprise
10,001+
employees
3
S&P 500
Gap Inc. is a multinational apparel retailer operating specialty clothing stores for men women and children worldwide.
Headquartered in:
United States
Year founded:
1969
Public
Enterprise
10,001+
employees
3
- No items found.
Vivint is a manufacturer and provider of smart home security products and monitoring services.
Headquartered in:
United States
Year founded:
1998
Private
Established
10,001+
employees
3
- No items found.
Find the missions that matter
Filter companies by sector and size or narrow your results by the themes contained within the statement.
By sector
Technology, finance, retail, manufacturing, and more. See how brands in different sectors frame their missions.
By company size
Startups move differently than enterprises. Compare how scale shapes what companies claim to stand for.
By themes
Sustainability, innovation, empowerment, wellbeing. Find the statements that align with what you care about.
By country (soon)
Companies speak differently across regions. See how location and culture shape the statements that matter.
Word for Word
Writings on the organisations, missions, and ideas that matter.
