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Word for Word

Welcome to the Mission Codex blog. We write about the organisations behind the database, what their missions reveal, and the broader ideas shaping how companies define their purpose.

Latest Article 

The Most Common Themes in Mission Statements

An investigation into 500+ mission statement writing trends.
Mission Codex
Mission Codex
March 3, 2026
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7
min read
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Mission Examples

Mission Statements from Companies You've Never Heard of

That are doing it better than the ones you have.
Mission Examples

Mission Statements from Fast-Growing Startups

15 growth companies with memorable mission statements.
Research & Data

What Makes an Effective Mission Statement?

An analysis of over 500 companies.
Mission Examples

10 Mission Statements from Non-Profit Organisations

Mission-led organisations with crystal clear statements.
Mission Examples

20 Mission Statements from Leading Tech Companies

From popular platforms to vital imaging initiatives.
Mission Writing

Mission Statements vs Vision Statements

What's the difference and why does it matter?
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11 Jan 2022
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5 min read
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11 Jan 2022
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11 Jan 2022
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11 Jan 2022
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11 Jan 2022
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5 min read

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