Urban Outfitters
Unverified
Mission Statement
*
To build a strong emotional bond with the customer.
Customer Focus
Connection
Urban Outfitters targets young adults with fashion accessories and homeware as a multinational lifestyle retailer.
Retail & Ecommerce
Headquartered in:
United States
Year founded:
1970
Public
Established
10,001+
employees
Mission Themes
Customer Focus
Putting customers’ needs, outcomes, or satisfaction first.
Connection
Bringing people closer emotionally or socially.
Themes are a set of 33 tags that describe what a mission statement represents, enabling rapid understanding, discovery, and comparison.
* The Mission Statement Verification System communicates how confidently a mission statement can be attributed to an authoritative source, without judging its quality or intent.
If any of the information looks incorrect, please reach out with an update.
The
Urban Outfitters
mission statement was last checked on
January 15, 2026