Plaid
Official
Mission Statement
To unlock financial freedom for everyone.
Financial Security
Empowerment
Plaid provides APIs that connect consumer bank accounts to fintech and financial applications as a financial technology company.
Technology & Software
Headquartered in:
United States
Year founded:
2013
Private
Established
1,001–5,000
employees
Mission Themes
Financial Security
Stability, protection from financial risk, long-term security.
Empowerment
Giving people tools, agency, confidence, or the ability to act.
Themes are a set of 33 tags that describe what a mission statement represents, enabling rapid understanding, discovery, and comparison.
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The
Plaid
mission statement was last checked on
January 29, 2026