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Nubank logo
Nubank
Official
Mission Statement

To fight complexity to empower people in their daily lives by reinventing financial services.

Empowerment
Empowerment
Simplicity
Simplicity
Transformation
Transformation

Nubank is a digital banking platform offering credit cards, accounts, loans, and financial services to consumers and small businesses.

  • Finance

  • Headquartered in:

    Brazil

  • Year founded:

    2013

  • Public

  • Enterprise

  • 5,001–10,000

    employees

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Mission Themes

Empowerment

Empowerment

Giving people tools, agency, confidence, or the ability to act.

Simplicity

Simplicity

Reducing complexity; making things easy or intuitive.

Transformation

Transformation

Reimagining industries, systems, or how the world works.

Themes are a set of 33 tags that describe what a mission statement represents, enabling rapid understanding, discovery, and comparison.
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The
Nubank
mission statement was last checked on
January 29, 2026