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H&M logo
H&M
Attributed
Mission Statement
*

To make it possible for everyone to look, feel and do good.

Inclusion
Inclusion
Empowerment
Empowerment

H&M is a Swedish multinational fast fashion retailer selling clothing accessories and homeware.

  • Retail & Ecommerce

  • Headquartered in:

    Sweden

  • Year founded:

    1947

  • Public

  • Enterprise

  • 10,001+

    employees

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Mission Themes

Inclusion

Inclusion

Ensuring people are welcomed, represented, or included.

Empowerment

Empowerment

Giving people tools, agency, confidence, or the ability to act.

Themes are a set of 33 tags that describe what a mission statement represents, enabling rapid understanding, discovery, and comparison.
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* The Mission Statement Verification System communicates how confidently a mission statement can be attributed to an authoritative source, without judging its quality or intent.
If any of the information looks incorrect, please reach out with an update.
The
H&M
mission statement was last checked on
January 15, 2026