Goodwill
Official
Mission Statement
To enhance the dignity and quality of life of individuals and families by strengthening communities, eliminating barriers to opportunity, and helping people in need reach their full potential through learning and the power of work.
Empowerment
Economic Opportunity
Goodwill is a nonprofit organization operating thrift stores and job training programs to support employment and community services.
Social Impact & Development
Headquartered in:
United States
Year founded:
1902
Nonprofit / Charity
Established
10,001+
employees
Mission Themes
Empowerment
Giving people tools, agency, confidence, or the ability to act.
Economic Opportunity
Enabling financial participation, jobs, or economic mobility.
Themes are a set of 33 tags that describe what a mission statement represents, enabling rapid understanding, discovery, and comparison.
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The
Goodwill
mission statement was last checked on
January 15, 2026